August 06, 2009

Setup Built to Establish First E-Commerce Gateway of Pakistan

representative of pta and raseen technologies at inauguration

The global innovation center of Raseen Technologies (UAE) was inaugurated under the patronage of Chairman PTA, Dr. Mohammed Yaseen at Lahore today. This innovation center would pave way towards establishment of Pakistan’s first local Electronic Commerce Gateway. The arrangement has been made possible through mutual business collaboration between Bank Alfalah Private Limited and Raseen Technologies of UAE. The e-commerce gateway would enable merchants to allow their customers to pay on-line for their goods and services opening a new highway for electronic commerce in Pakistan.

Chairman PTA in his message emphasized that this noteworthy arrangement would appear as the right direction for inviting Business to Consumer (B2C) and Business to Business (B2B) transactions through a secure communication channel provided through Raseen infrastructure. He said that this gateway would encourage the electronic invasion of our products and services. He also spoke about PTA’s vision of promoting new technologies to enable an easy and reliable access to financial services for a common man via mobile and internet communication.

Chairman PTA admired the initiatives taken by Raseen Technologies and extended his full co-operation and support for proliferation of e-commerce. He also appreciated the efforts of PTA ICT Directorate, which actively pursued and coordinated the said arrangement in Pakistan.

At the occasion, Mr. Tariq Habib, CEO Raseen Technologies said that “Raseen delivers innovative solutions that help enrich the lives of people through creative, low cost and user-friendly interactions”. He expressed his gratitude to Chairman PTA for assistance offered by PTA throughout the process.

It may be mentioned that Raseen Technologies is a leading service provider specializing in mobile and electronic commerce solutions. Raseen is a member of the Dhabi Group – one of the largest FDIs in Pakistan with several strategic investments in banking, telecommunication and property sectors.